werna anyar, prosesor luwih cepet lan urip baterei maneh kanggo cilik iPhone 7, lan dual-kamera ing mburi kanggo iPhone 7 Plus - nanging kados ingkang, Jack ing kuping ora luwih
Apple wis di dudohake iPhone 7 lan 7 Liyane, Smartphone generasi sabanjuré sawijining, kang duwe aluminium padha dipikir nanging saiki anti banyu karo insides anyar, meksa-sensitif tombol ngarep anyar, fitur dual-kamera anyar lan ora kuping soket.
senior presiden Apple marketing donya, Phil Schiller, njupuk menyang tataran ing Bill Graham Civic Auditorium in San Francisco kanggo ngumumke smartphone, pisanan miwiti karo iOS paling anyar perusahaan 10 piranti lunak kanggo iPhone lan iPad karo apik kabar lan fitur olahpesen.
Owah-owahan paling gedhe kanggo iPhone anyar, Nanging, punika aman saka universal Jack 3.5mm kuping, kang digunakake kanggo Cut menyang ngisor smartphone lan umum kanggo meh kabeh Wangun elektronik audio-prodhuksi. Nanging, Apple ngarep-arep kedhaftar bakal ngisin port Lightning, kang wis umum digunakake kanggo daya lan file pindhah, kanggo audio, utawa headphone nirkabel kayata sing digawe dening Beats Apple account headphone.
Lightning headphone konektor lan adaptor Lightning-kanggo-analog bakal karo iPhone anyar.
Schiller ngandika: "Apple EarPods sing headphone paling populer ing donya. Saiki lagi obah menyang Lightning. Apa? Amarga menehi audio digital, daya, lan akeh kaluwihan liyane sing ora mung bisa liwat sambungan analog.
"Ing analog kuping Jack wis karo kita kanggo wektu sing dawa banget. Nanging Alasan kanggo nerusake iku wani. wani nerusake lan apa sing anyar sing betters kabeh kita. "
Apple uga ngumumake pesawat anyar saka sawijining tunas EarPod ing kuping, wektu iki tanpa kabel, disebut AirPods, kang ngarep-arep bakal ease transisi saka port headphone.
headphone Bluetooth sing kondang ing sawetara prices lan Kapabilitas, lan duwe dadi populer ing sasi rong taun, nanging saestu nirkabel ing kuping tunas wis berjuang kanggo ngatasi alangan teknologi urip baterei cendhak lan panyambungan banget. Pira-pira model anyar dirilis taun saka perusahaan kayata Motorola, Bragi lan Samsung ngarep-arep kanggo ngatasi masalah sing.
Phil Schiller, senior wakil presiden marketing donya, ngandika: "Nganti saiki ora ana kang wis dijupuk ing tantangan gantosipun iku sing angel apa ing pengalaman nirkabel supaya kita bisa kabeh seneng wong. Dadi apa kita lagi karo Apple AirPods. "
AirPods bakal biaya $170 lan kasedhiya ing pungkasan Oktober. kuping account Beats Apple uga bakal ngangkat model nirkabel anyar.
Luwih cepet chip A10 Fusion
Minangka karo kabeh nganyari iPhone sadurungé, iPhone 7 lan 7 Plus duwe luwih cepet, pemroses luwih kuat - Apple A10 Fusion ngganti A9 saka taun pungkasan iPhone 6S - karo njaba saka Smartphone anyar ningali owahan subtle ing desain.
Kotak-inti prosesor A10 Fusion anyar bakal 120 kaping kinerja saka iPhone asli lan Apple ngandika iku uga umur baterei liwat efisiensi daya apik.
Apple prakiraan sing iPhone ing 7 bakal ngirim, ing rata-rata, rong jam luwih saka urip baterei saka 6S iPhone.
iPhone 7 rawuh ing werna ireng kinclong anyar lan wis umpetaken ing garis antena sadurunge katon ing mburi menehi saperangan saka njiwet visual cilik kanggo telpon anyar liwat rumiyin. IPhone anyar uga saiki anti banyu kanggo standar IP67, nggawa menyang baris karo musuh saka Samsung lan liyane.
Tombol ngarep uga wis tweaked kanggo nggunakake teknologi meksa-sensitif padha minangka MacBook trackpads Apple lan layar tutul 3D saka 6S iPhone, kang simulasi gerakan nggunakake sensation kedher cilik nalika dipencet tanpa bener depressing. The new button will allow further gesture control and could pave the way for the button to be removed entirely in subsequent version of the smartphone.
For many, the home button has been one of the weak points of the iPhone, requiring replacement which has proved tricky due to the fingerprint sensor and secure chip hidden underneath.
iPhone 7 will also have an improved camera system to keep up with rivals. The iPhone used to have the best camera in the business, but the iPhone 6S faced stiff competition from not only Samsung, but HTC, LG and rising star Chinese firm Huawei.
The camera now has a faster, larger 12-megapixel sensor, a faster f1.8 lens for better low-light photography and an enhanced true-tone flash. All versions of the iPhone will now have optical image stabilisation, not just the larger Plus models.
The update will see a new dual-camera fitted to the back of the larger iPhone 7 Liyane – one 12-megapixel telephoto lens and one 12-megapixel wide-angle lens – similar to those fitted to LG’s G5. Both Huawei and LG have released smartphones in the last year using two cameras on the back to varying degrees of success.
Apple allows optical zoom now up to 2x with both lenses, using digital zoom to go beyond. A free update will also allow users to blur the background using both lenses to judge distance and create a bokeh effect, similar to software effects produced by rivals.
Schiller ngandika: “On a dSLR you can move lens elements to zoom with a large lens. But on a phone you can’t do that. So we’re using two cameras and two lenses to do the same. The quality of the zoom, even with software zoom, is so much better than before we decided to push it up to 10x.”
iPhone 7 will be available in four colours starting on 16 September at $649 for 32GB of storage – increased from last year’s 16GB base storage with 128GB and 256GB options. iPhone 7 Plus will cost from $769, again with 32GB of storage. The jet-black models will be 128GB and 256GB variants only.
Last year’s iPhone 6S, 6S Plus and the iPhone SE will be still available, now starting with 32GB of storage. The iPhone upgrade programme will also be made available in the UK.
Tick, tock, tock?
Nganti saiki, Apple’s smartphones have had a complete redesign every two years according to its traditional release schedule, with improved processors and a few new features every other year making up the “tock” in the cycle. Intel and others also use the tick, tock product cycle, traditionally displaying improved battery life on the tick.
iPhone 6 was the tick, which means the iPhone 6S was the tock. The iPhone 7’s use of the similar industrial design of previous iPhones plus new colours bucks the trend, meaning the new iPhone could be considered as a second-such tock. Whether improved specifications and a few new features, some of which will come to 2015’s iPhone 6S through software updates, will be enough to continue to woo customers remains to be seen.
“Apple’s biggest challenge is how to manage its large install base – the biggest in the industry – and convince them to replace their smartphones and spend more on services and in the company’s ecosystem,” said Francisco Jeronimo IDC’s research director for European mobile devices. “As we approach 80-85% smartphone penetration, it’s no longer about people buying their first smartphone but attracting customers from rivals.”
Ing UK, Apple is fighting a war with chief rival Samsung over the 20% of users that switch between operating systems. It scored the most switchers with the iPhone 6, which introduced new screen sizes, but now it must attempt to convince users to upgrade from previous iPhones.
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